Joint Venture Ideas – Business Acumen Exerpt Originally by Kevin Lam

One of the quickest methods of building your client base is to search out mutually-beneficial joint ventures. The key words here are’mutually-beneficial.’ Find marketers and entrepreneurs who’ve already got enormous’responsive’ mail lists and make them an offer they can not refuse.

many of us have attempted using this technique but have failed miserably. I can tell you why.

The problem with most people is that they are only concentrated on what they can get out of the deal. You’ll never get it if that’s what your focus is on.

When you are making an attempt to form joint ventures, focus on the other party and ask yourself,’What do they need? What can I offer them that would be of value to them?’

Sure, you can just offer the other person a piece of the profits if they agree to recommend your product/service to their list, but that’s what everybody does! And nowadays, that isn’t tempting enough. How is your offer unique?

Apply the USP – the’twist.’ Be unique! Create price for them! Make it worth their while. Make them an offer they can’t refuse!

When I send out an offer for a joint venture I simply tell them I want to promote their product/business/service for them and not be paid for it. Instead of receiving 40% commission as an affiliate I offer them to keep 70+% of the profit. All they have to do is allow me to use their service just once ( considering that they are an ezine, newsletter or business with a giant opt-in list ). I assure them that a completely unique page will be created and payments will be made straight to the partner.

Think about it!

You will be giving the partner extra exposure, higher profits and security of their business. In doing so, you also will be able to provide discount advertising/products/services to your members or visitors giving YOUR business more value. Because now, folk will know to come to you for repayments on products and services they need!

With this concept to mind , go out there and seek for some businesses who already have a gigantic list or some high traffic.

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Original article was written by Kevin Lam from www.TexasSEO.com – Texas SEO is a Dallas-based web marketing and consulting firm specializing in SEO & SEM, PPC, copywriting, web designing and more.